"Once we started looking at the process in detail, it definitely felt like a daunting task; but it was only seemingly daunting because we had to dig deep into our business process and structure. Something we should all do periodically but we are too busy with the day-to-day tasks of running the business. Hence through the process of the application, we managed to analyse Cutting Edge Signs and looked deep into our kaupapa. This helped us to gain clarity on where we stand, how we can improve and where we want to be in the future. Also, we gained a better understanding of our costing, where can we save and where can we increase profit. Therefore, this process had tangible benefits for the business. I highly recommend local businesses to consider the Nelson Tasman Chamber Of Commerce Business Awards for the various advantages it offers."